April 28, 2004 - Sales Team Automation to provide sales automation services to Apex EDI.

Springville, UT – April 28, 2004 – Sales Team Automated, LLC., a sales force automation provider, today announced that it has signed Apex EDI, a Utah based transaction services provider to use the Sales Team Automation Standard Edition™ as its primary SFA solution.

About Sales Team Automation, LLC.

Sales Team Automation is a leading provider of advanced on-demand applications and services that help businesses better communicate with their customers, partners and employees. Sales Team Automation's solutions provide integrated sales force automation, customer service and support, marketing automation, order management, and analytics to help companies meet the challenges of effective communication with customers, partners and employees.

Sales Team Automation offers a unique value proposition to small and mid-sized organizations looking to enhance the effectiveness of their sales initiatives. From our intuitive and simple-to-use Web-enabled interface to our robust reporting and forecasting abilities, Sales Team Automation provides comprehensive SFA tools at close to 30 percent less than other Web-based SFA applications.